# Lovable Enterprise vs Charming: which should your company use?

**Choose Lovable Enterprise when you want one AI building workspace with visual editing, code sync, hosting, and enterprise controls.** **Choose Charming when your team already uses Claude, ChatGPT, Codex, Cursor, or a self-hosted model to build and use apps, and you want to govern those apps without adding another building agent.**

Last checked: 2026-09-03.

## What is the main difference?

Lovable gives the team its own AI building workspace. People prompt, edit, preview, and publish there or sync code to a repository. Charming starts with the agents the company has already chosen. If the agent supports MCP or can make web requests, it can use Charming. Charming hosts the app, keeps its data, and applies access and company rules.

## How do they compare?

| Decision | Lovable Enterprise | Charming Business |
| --- | --- | --- |
| Best fit | Apps expected to become engineering-owned products | Apps teams build, use, and maintain themselves |
| Building flow | Lovable's prompt, plan, visual edit, and preview workspace | Your existing chat, coding, or self-hosted agent |
| AI spend | Lovable plan and usage | No second building-model subscription |
| After the build | Ship in Lovable or hand code to engineering | People and agents keep using and changing the same app |
| Company model | Adopt Lovable as the company builder | Keep approved agents and govern the apps beneath them |
| Source exit | GitHub sync and self-hosting paths | Source export |

## What does Lovable offer today?

Lovable documents SSO, SCIM, roles, server-side permission checks, workspace-only publishing, publishing logs, encrypted secrets, regional data residency across the EU, United States, and Asia Pacific, automatic and on-demand security scans, blocking for critical findings, WAF controls, logical isolation, and adaptive rate limits. Lovable states that it supports SOC 2 and GDPR requirements and provides security documentation, rather than claiming a completed SOC 2 Type II or ISO 27001 certification.

Sources: [Lovable security](https://lovable.dev/security), [Lovable publishing controls](https://docs.lovable.dev/features/publish), [Lovable GitHub sync](https://docs.lovable.dev/integrations/github), and [Lovable hosting and ownership](https://docs.lovable.dev/tips-tricks/deployment-hosting-ownership).

## What does Charming offer?

Charming lets employees keep building in Claude, ChatGPT, Codex, Cursor, or a self-hosted model. Their apps get one managed place to run, and IT can see and control access, connections, and ownership.

Charming does not add another building-model subscription. Charming for Work gives companies private apps, SSO and SCIM, roles, admin inventory, audit export, retention, data export, regional hosting, approved connection lists, policy gates, ownership transfer, security checks, update controls, incident controls, and source export. We scope the exact controls with each company before rollout. See the [security overview](/security).

## When does Lovable Enterprise win?

Choose Lovable when the company wants one sanctioned full-stack generation workspace, visual editing, code sync, and a path to a production product. This path fits apps expected to become engineering-owned products on a conventional production stack.

## When does Charming win?

Choose Charming when the team already works in several approved agents and does not want another. A team can start in ChatGPT, fix the app in Codex, use it through Claude, and keep the same app, data, roles, and company policy. IT gets one less model, token budget, prompt store, and agent admin surface to monitor.

This path fits apps the team expects to build, use, and maintain itself. Employees can keep changing the app through their agents without handing each workflow to engineering.

On compliance evidence, Charming holds SOC 2 Type II and has completed a third-party penetration test, with the report available under NDA. See the [security overview](/security) for subprocessors, hosting regions, and the documented security measures.

## FAQ

### Is Charming an alternative to Lovable Enterprise?

Yes for employee-built internal and small shared apps. Lovable is stronger for its own full-stack building workflow.

### Does Charming include a model?

No. Your approved AI writes and changes the app. Charming hosts and governs it.

### Does Charming have the same company controls?

Charming gives IT control over the apps while employees keep using their approved AI tools. We will walk through the exact controls, roadmap, and fit with your team before rollout.

### Can a company use both?

Yes. Use each for the app class and building flow it fits.

## What should you read next?

- [Compare all platforms for AI-built internal apps](/ai-internal-app-platforms)
- [Set up governance for employee-built apps](/govern-ai-built-apps)
- [Start from the AI-built app policy template](/ai-built-app-policy-template)
- [Respond when vibe coding has become shadow IT](/vibe-coding-shadow-it)